Same two real businesses, three designs. Open each on your phone and use it like a customer would. Lake State is photo-rich, Okler is review-rich, so you can see how each design copes with both.
What we've been building. Navy, bold headline, photo behind. Feels like a serious contractor outfit.
White, roomy, photo beside the headline. Reads modern and trustworthy, less "template", closer to what a nice local business site looks like today.
Full-screen photo, barely any words, giant phone number. Least on the face. Built for a guy who opens it on a job site with one hand.
Concept previews. Nothing is live to these businesses.